thortful’s Father’s Day campaign gets dad’s approval

isobel’s Father’s Day campaign for thortful includes ‘Dad’s Approval’ film content, for VOD, social and digital channels, as well as a consumer confessions content series.

UK leading online greeting card marketplace thortful have launched their latest ‘really really really thortful’ campaign, this time, for Father’s Day.

The campaign, created and produced entirely in-house by independent creative agency isobel, shows people how to win their Dad’s approval, by giving them a thortful card.

The campaign includes ‘Dad’s Approval’ film content, for VOD, social and digital channels, as well as a consumer confessions content series, featuring comedian Mike Shepard, which will be activated through TikTok.

Find out more on isobel.