Oystercatchers | marketing agency search and selection

Experts in accelerating marketing performance.

Oystercatchers is an industry-leading consultancy with expertise in delivering marketing agency search and selection and pitch processes, to identify and hire the right capability for your business’s success.

We believe people and creativity are at the heart of every successful partnership, and focus on finding you the right team, the right ways of working and the right agency partners to transform your business performance.

Agency Search & Selection

Identifying and hiring the optimum agency to accelerate your business’ marketing performance.

Agency Model Optimisation & Commercial Reviews

From tactical project to full scale marketing transformation, we partner with marketers to enable you to radically transform your brands and people.

Creative Excellence Training

Turbo-charging creativity and agency partnerships through brief-writing and creative judgement.

Onboarding & Ways of Working

Setting you up for success through high efficiency and best practice process.

The Very Group appoints Zenith as media agency of record

The Very Group, the parent company of digital retailer Very, has selected Zenith as its media agency of record. Zenith will handle all media planning and buying for The Very Group, offering strategic direction on digital execution and retail media. They will also help accelerate the “Let’s make it sparkle” brand platform and supporting the […]

Becky McKinlay Named Managing Director of Oystercatchers on a permanent basis

Becky will continue to lead across Oystercatchers’ market-leading portfolio of services; Agency Search and Selection, operational excellence, and training for the intermediary’s roster of high-profile clients. In addition to developing the Oystercatchers Club for agencies, the company will launch additional complementary services to help clients maximise their partnerships and supercharge their marketing. Becky brings extensive […]

Reflections from Cannes: Client Growth, American Influence, and Meaningful Learning

By Becky McKinlay, Interim Managing Director, Oystercatchers

Navigating the challenges of integrated media planning and buying

We all know what a huge opportunity international expansion is for a business — it’s a no-brainer for growth. New markets, diversified revenue, global recognition — it’s the dream. This article originally published by Rocketmill, explores what we learned from Advertising Week Europe. But, like many things in business, the reality is never as simple as […]

Experts in accelerating marketing performance.

What we do