Oystercatchers | marketing agency search and selection

Experts in accelerating marketing performance.

Oystercatchers is an industry-leading consultancy with expertise in delivering marketing agency search and selection and pitch processes, to identify and hire the right capability for your business’s success.

We believe people and creativity are at the heart of every successful partnership, and focus on finding you the right team, the right ways of working and the right agency partners to transform your business performance.

Agency Search & Selection

Identifying and hiring the optimum agency to accelerate your business’ marketing performance.

Agency Model Optimisation & Commercial Reviews

From tactical project to full scale marketing transformation, we partner with marketers to enable you to radically transform your brands and people.

Creative Excellence Training

Turbo-charging creativity and agency partnerships through brief-writing and creative judgement.

Onboarding & Ways of Working

Setting you up for success through high efficiency and best practice process.

Working with an intermediary, or thinking about it? Ask yourself these questions, please!

Becky McKinlay, Managing Director at Oystercatchers, clarifies the misconceptions around true intermediary services and highlights the essential factors brands should consider to make informed decisions when choosing an intermediary partner. In the 5 months since I’ve been at Oystercatchers, I’ve been exploring the differences between a number of organisations offering intermediary services, the value they […]

Avoiding the Tyranny of Subjectivity

Andy Bargery, Client Director at Oystercatchers, explores how a ‘tough on the work and kind on the people’ approach can enhance your creative output without undermining the people behind it. How do you evaluate creativity in a way that enhances agency performance? At Oystercatchers, we work a lot with brands that want to get better […]

Pitch Perfect: How a Positive Pitch Transforms the Process

Adam Trainis, Client Director, discusses the best practice approaches to an ideal pitch process, and how to create a pitch experience that sets the foundation for a successful brand and agency relationship. The start of an agency pitch process should be an exciting prospect. The opportunity for a brand to bring in new thinking, […]

BRAT Summer: How Agencies and Brands Are Evolving with AI, Social Media, and Cultural Relevance

Annie Mallin, Programme Manager at Oystercatchers, looks at the lessons that brands and agencies can learn from and adopt after the viral BRAT summer campaign. Charli XCX’s BRAT campaign was not just a summer sensation—it was a sophisticated exercise in navigating the chaotic waters of contemporary marketing. What began as the title of her latest […]

Experts in accelerating marketing performance.

What we do