Maxus | Nick Baughan | Managing Director


Nick joined Maxus in March 2012 as Managing Director and became CEO in October 2014. His responsibility is to bring the best of Maxus to our clients.

Nick started his media career at Total Media and then subsequently moved to MEC where he spent two years working across a range of retail and FMCG clients. In 2007 Nick was seconded to British Telecom for a year to work inside their in-house media team before returning to MEC to manage the Orange business.

In 2010 Nick moved to Mindshare to head up the business development team where he was responsible for winning new business and expanding the agency’s service offering. In 2012 Nick joined the burgeoning Maxus family as Managing Director.

Nick’s main experience has been in the Telecoms and Technology sectors having worked across BT (Broadband, fixed line and Vision), Orange (B2C & B2B), Amazon and Livingsocial.

During his tenure at the agency Maxus has grown its billings from £200m to £400m and at the same time the team has grown from 110 to 240 people. In 2014 Maxus was named Media Week’s Agency of the Year.

Nick lives in central London with his wife Iliana and two young children, Theo and Tori.