Fabula London | Jennifer Black | Managing Partner


Jennifer started her career in Ireland, at creative hot shop Chemistry before moving to TBWA to become their youngest board member running O2 Ireland, The Kerry Foods Portfolio and The Irish Distillers Portfolio.

Jennifer then moved to London working for a spell at WRCS before moving as a Business Director to Mother London.  Here she worked on the award winning and successful IKEA Happy Inside ‘Kitchen’ and ‘Cats’ campaigns.  She also ran the Coca Cola portfolio looking after Powerade in Europe, Diet Coke in Europe and Coca Cola’s Global and Local Olympic campaigns. The latter saw her executive produce a documentary for which she travelled the globe, putting on live events and capturing sounds that would eventually become the brands official track for London 2012.

After Mother Jennifer joined Fallon London as Client Service Director with responsibility for running the agency’s biggest account Mondelez (Cadbury Portfolio).

From here Jennifer needed a new challenge and found this in Fabula London, joining to become the third partner and Managing Director 3 years ago. During this time Fabula have launched OVO energy, have been the Global Agency of record of Eristoff Vodka, have helped Unilever launch Pure Leaf in Europe and have worked with number of exciting new start ups and has never looked back.