We’re delighted to welcome Simon Foster to the team! Simon arrives with a world-class record for helping brands and businesses build growth by using hard data to drive marketing and media investment.
Suki Thompson, our CEO, commented on the fact that people consume media and connect with brands in different ways daily. She continued, “Globalization, deregulation, technological innovation and convergence are all impacting how marketers reach their customers. Simon’s skilful expertise will help brand owners optimise their media options”.
Simon’s career has seen him hold senior positions with media owners, data consultancies, full service and specialist media agencies including Managing Director at PHD, European Media Director FCB Worldwide, Founding Partner Mindshare and Group Head Channel 4.
Simon remarked, “It’s no secret that the marketing environment is creating new challenges through increasing options and complexity – which we predict will become more and more convoluted thanks to new technologies. Oystercatchers is at the fore-front of marketing change, helping clients to future proof business with charismatic leadership and a team of top-level consultants. It’s great to be working with my new colleagues to help brands improve marketing ROI and evaluate long-term outlook.”