What’s the real cost of digital transformation?

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The era of digital transformation (DX), comparable in significance and impact to the Industrial Revolution is forcing radical economic and social change, and, tilting business environments. And modern marketing, with consumer at its heart, is faced with a mixture of opportunities and challenges driven by digital. With this in mind, the latest in our series […]

Let’s talk about stress baby! Advertising Week Europe 21st April

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27.3 million days were lost due to work related stress last year. During that time NABS has seen a massive 67% increase in calls to its Advice Line for emotional support from our industry. How often do we moan, ‘I’m too stressed?’ As a business are we piling on too much pressure? Are we confident […]

Calling all heads of retention/IPA blog

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The IPA’s recent Alliances Adaptathon, the first in a series of events designed to optimise client agency relationships saw much debate on the future of our industry. A thought building buzz and steam focused on  “Head of Retention” , a new industry job title, coined by Richard Robinson. It’s time for agencies to make a new […]