Digiday reports on Evolve ’17: How Santander uses first party data to increase loyalty

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“Brands like Airbnb, Uber, John Lewis and Amazon are defining the experiences of other brands…if I can order a book on Amazon Prime in the morning and can get it that same evening, then why would I want to wait 10 days for a bank card? Said Andy Freeman Santander’s UK Head of Social Media, Digital […]

The Greatest Disruptor of our Time? Humanity, Digital or a Combination of Both

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Last week we went slightly off piste with the launch Evolve ’17 – our Oystercatchers Club spin-off with a twist. Evolve ’17 emerged from requests from across the industry for an informal event where the impact of tech, creativity and humanity on marketing could be explored through a disruptive lens. With huge pride, we were […]

New to Evolve ’17 line up: “Video marketing: the next big revenue rainmaker” Kantar’s Jane Ostler and Eyeview’s Jon Setty

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Digital video viewing has become mainstream, fuelled by the growth of mobile. Unsurprisingly, spend on mobile video ads has more than doubled (up 103%) in 2016 year on year, making it the fastest-growing ad format and 29% of total growth in digital ad spend, according to April’s IAB/PWC ad spend study. Video advertising remains one […]

Evolve ’17 announces BA/Bio, Santander/Carat digital transformation story-telling; Nao robot guests too

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We’re delighted to announce the latest in our Evolve ’17 line-up on Thursday 13th July. Talking to the evening theme “how do you transform a human company in the age of machines?” – We’ve landed two terrific digital change stories from two terrific agency/client partnerships. Presenting live on the night BA/ Bio and Santander UK/ […]

Hostelworld Group CMO, Otto Rosenberger Participates at Evolve ’17 | 13th July

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As we shape up our first ever Evolve evening – spin-off from our industry leading Oystercatchers Club events – we’re thrilled to confirm Otto Rosenberger a one of our headline speakers.   Otto, a digital native in the world of marketing, has worked for three web-only companies in sectors utterly revolutionised by new digital consumer […]

Oystercatchers Club | Jan 2017 | Transformation | 2 Mins

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The first of this year’s Club evenings kicked off in true Oystercatchers style. Over two hundred senior marketers and agency heads took to the luxurious London May Fair Hotel once again to take part in leading industry discussion, to engage with their peers and have a good catch up with old friends and new. Our […]

Growth and Comfort Do Not Go Hand in Hand | Oystercatchers Club | January 2017

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The first of this year’s Club evenings kicked off in true Oystercatchers style. Over two hundred senior marketers and agency heads took to the luxurious London May Fair Hotel once again to take part in leading industry discussion, to engage with their peers and have a good catch up with old friends and new. Our […]

So what makes a Modern Partnership? Insights from, Oystercatchers Club Event

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Industry leading marketers gathered for the Oystercatchers Club evening at The Mayfair Hotel where Suki Thompson, CEO hosted an esteemed panel that asked the question: what is the power of a modern partnership? The panel of experts comprised: The Olympic partnership: Bill Sweeney, CEO British Olympic Association, Bobby Brittain, previous CMO of Coca-Cola now Head […]

The Power of Marketing Partnerships | Oystercatchers Club Event, September 13th 2016

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Partnerships are now at the heart of so many businesses, helping drive growth, accelerate performance and meet ever changing customer needs. At our next Oystercatchers Club evening on Tuesday September 13th Suki is excited to be discussing  how new marketing partnerships are being developed in our industry,  we have a hugely impressive panel line-up to talk to […]

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