2015 December

Suki Thompson predictions for 2016

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“Do I have a crystal ball? No. Something much better: a year of conversations with agency chiefs and business/marketing leaders from some of the world’s best-loved brands”. Suki Thompson shares her themes for success in 2016 with Campaign.   Marketing will rise further into the boardroom In 2011 just 11 per cent of chief executives had a marketing background, […]

Yule Love It – A Seasonal Consulting Case Study

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Many traditional brands face the challenge of wholesale reinvention in the Digital Age. Richard Robinson describes working with a global delivery giant on a new approach for the Management Consultancies Association… “Despatch and delivery companies have been disrupted by Digital. Shopping apps, same-day delivery, click-and-collect are transforming how things are done.” Richard says it’s far […]

Oystercatchers Club Announces Winners of 2015 Awards

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  ZenithOptimedia, Grey London, adam&eveDDB, Hunterlodge land top trophies! Much fun last night as we celebrated the winners of our 2015 Awards at London’s May Fair Hotel with over 150 business leaders, agency chiefs and industry influencers.  We also heard very candid insights from leading UK marketers on what they need from an agency partnership. […]