The secret to a successful client relationship/IPA Blog

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A strong relationship between client and agency is one of the most important drivers of business value – but is too often overlooked, writes Richard Robinson, Managing Partner at Oystercatchers. On my first day at work my first boss told me the secret to a long term, successful client relationship: Talk every day, meet every […]

Oystercatchers Coffee Morning raises over £10,000 for Macmillan Cancer Support

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Friday saw a glittering gathering from the marketing and advertising industry at Sir Paul Judge’s Pimlico penthouse to raise funds for Macmillan.  It is part of Macmillan’s World’s Biggest Coffee Morning, the charity’s biggest fundraising event. Hosted by Suki, our coffee morning and fiercely contested cake competition, now in its third year, brought together over […]

It's tough at the top

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What are the eight essential leadership skills? Last night, at a glittering gathering at The Shard, Oystercatchers’ managing partner Suki Thompson launched a brand new survey revealing key skills for leadership in the 21st century. Guests enjoyed cocktails during a sneak preview of the research along with insights from the man behind The Shard, Irvine Sellar, together […]

Pitch Update – Campaign

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Joint has been knocked off the pitchlist for Mothercare’s advertising account, leaving Bartle Bogle Hegarty and Havas Worldwide London to slog it out for the maternity and babycare retailer. The pitch is being run by Oystercatchers and overseen by Mothercare’s global brand and marketing director, Jude Bridge.

Book Review – Drive

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At Oystercatchers, we like to be on the pulse of what is happening in the industry to that end, we will be reviewing the hottest industry books on a monthly basis and will share our thoughts and findings.  Basically, we do all the hard work for you! Here Paul Arnold reviews ‘Drive’ – The surprising truth […]

Book Review – Made to Stick

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We are pleased to share our first book review.  We will be reviewing the hottest industry books on a monthly basis and will share our thoughts and findings.  Basically, we do all the hard work for you! Please click on the link below: http://publ.com/LwiSK0p

Book Reiew – Beyond Performance

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At Oystercatchers, we like to be on the pulse of what is happening in the industry to that end, we will be reviewing the hottest industry books on a monthly basis and will share our thoughts and findings.  Basically, we do all the hard work for you! Here Paul Arnold reviews ‘Beyond Performance’ – How […]

Book Review – Good to Great

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At Oystercatchers, we like to be on the pulse of what is happening in the industry to that end, we will be reviewing the hottest industry books on a monthly basis and will share our thoughts and findings.  Basically, we do all the hard work for you! Here Paul Arnold reviews ‘Good to Great’ – Why […]

Book Review – The Five Dysfunctions of a Team

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At Oystercatchers, we like to be on the pulse of what is happening in the industry to that end, we will be reviewing the hottest industry books on a monthly basis and will share our thoughts and findings. Basically, we do all the hard work for you! Here Paul Arnold reviews ‘The Five Dysfunctions of a […]

What CEOs Want From CMOs

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Do you talk the language of the business? Provide insight not information? Are you championing the customer all through the company? These are just three of the eight essential skills CEOs look for from their CMOs today as Suki observes in a piece recently published by Market Leader. Based on CEO research commissioned and led by Suki in her former role […]

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